PS5 sales rise 22% in the US as Xbox falls to a September low
Circana data show PS5 unit sales rose 22% year-on-year in the US in September, while Xbox Series sales fell 27%, reaching the lowest September level for the Xbox brand. PS5 dollar sales increased 43%, while Nintendo Switch 2 unit sales fell 14%; 3DM International reports a 12% decline instead.
Bottom line — Xbox Series unit sales fell 27%, while PS5 unit sales grew 22% in September.
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GamingBolt reports total US hardware spending rose 12% to $362 million (€334 million), although total hardware unit sales fell 3%.
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According to Circana data cited by GamingBolt, Xbox Series spending fell 2% and Switch 2 spending fell 12%.
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Circana's Mat Piscatella says the Xbox ecosystem reached a new September low, surpassing the previous low set a year earlier.
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3DM International says GameSpot's explanation—that Microsoft's cross-platform, cloud-gaming and 'any device can be an Xbox' approach may reduce demand for consoles—is analysis, not a cause established by Circana's figures.
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3DM International reports that Xbox plans to re-emphasise console-exclusive games and extend the Series X|S product cycle.