PS5 sales rise 22% in the US as Xbox falls to a September low
Games · Friday, October 23, 2026 · 4 sources

PS5 sales rise 22% in the US as Xbox falls to a September low

Circana data show PS5 unit sales rose 22% year-on-year in the US in September, while Xbox Series sales fell 27%, reaching the lowest September level for the Xbox brand. PS5 dollar sales increased 43%, while Nintendo Switch 2 unit sales fell 14%; 3DM International reports a 12% decline instead.

Bottom line — Xbox Series unit sales fell 27%, while PS5 unit sales grew 22% in September.

Go deeper 5

  1. GamingBolt reports total US hardware spending rose 12% to $362 million (€334 million), although total hardware unit sales fell 3%.

  2. According to Circana data cited by GamingBolt, Xbox Series spending fell 2% and Switch 2 spending fell 12%.

  3. Circana's Mat Piscatella says the Xbox ecosystem reached a new September low, surpassing the previous low set a year earlier.

  4. 3DM International says GameSpot's explanation—that Microsoft's cross-platform, cloud-gaming and 'any device can be an Xbox' approach may reduce demand for consoles—is analysis, not a cause established by Circana's figures.

  5. 3DM International reports that Xbox plans to re-emphasise console-exclusive games and extend the Series X|S product cycle.

Read the reporting 4

dstld. Your daily news summary designed to surface the news that matters from a European perspective. Curated by humans, summarized by AI - always with links back to the original reporting.

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Last generated: Oct 23, 4:13 PM UTC by wreetco

dstld. Your daily news summary designed to surface the news that matters from a European perspective. Curated by humans, summarized by AI - always with links back to the original reporting.

Links · Contact
Popular topics · WorldEuropeGamesAI
Last generated: Oct 23, 4:13 PM UTC by wreetco