Netflix replaces content chief Bela Bajaria with Peter Rice after 1,000 job cuts
TV/Movies · Friday, October 16, 2026 · 9 sources

Netflix replaces content chief Bela Bajaria with Peter Rice after 1,000 job cuts

Netflix said Bela Bajaria is leaving after a decade, with former Disney and Fox executive Peter Rice taking over as chief content officer on 26 October. The change follows the company’s plan to cut about 1,000 jobs, or 6% of its workforce, amid slower engagement growth. Co-CEO Ted Sarandos credited Bajaria with expanding Netflix’s unscripted programming, live events and sports.

Bottom line — Rice takes charge of Netflix’s global content operation on 26 October, overseeing series, films and live events.

Go deeper 6

  1. CNBC says Rice will oversee Netflix’s global content organisation, including scripted and unscripted series, films and live events.

  2. The Los Angeles Times reports that YouTube accounted for 14.2% of US TV streaming time in July, against Netflix’s 7.8%, citing Nielsen.

  3. Netflix engagement rose 2% in the first half of 2026, TheWrap reports.

  4. The Los Angeles Times says live programming represents 5% of Netflix’s content budget and 1% of watch time, according to Sarandos.

  5. Bajaria joined Netflix in 2016 and became chief content officer in 2023, according to CNBC.

  6. Rice previously led Walt Disney Television and held senior roles at 21st Century Fox, according to the Los Angeles Times.

Read the reporting 9

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Last generated: Oct 16, 6:45 AM UTC by wreetco

dstld. Your daily news summary designed to surface the news that matters from a European perspective. Curated by humans, summarized by AI - always with links back to the original reporting.

Links · Contact
Popular topics · WorldEuropeGamesAI
Last generated: Oct 16, 6:45 AM UTC by wreetco